Now, for those of you who are my age, so at least in your 30s, you probably remember the glory days of the 90s. So I'm going to go ahead and explain that first. Now, if you have no idea what metadata is, you may not understand the importance of this episode. In this episode, we are going to talk about tagging your audio files with metadata. If you're ready to get your voice and podcast out into the world, head over to podcasting for. So I created this podcast as a way to guide you through the process of launching and utilizing your very own podcast to help you grow your business and reach a new audience of adoring followers and potential clients. I realize not every new coach or consultant can afford to hire someone to help launch their show. I'm Britany Felix and I'm a podcast launch consultant who specializes in helping coaches and consultants utilize the power of podcasting as a way to build brand awareness and generate new leads for their business. There could an app or service one day that does pull from the metadata so, it’s better to be safe than sorry. ) However, for as quick as the process is, I do still tag all of my clients shows with ID3 tags for the other reasons mentioned in the episode and the fact that we don’t know how technology will evolve in the future. (You can learn more about the data behind this here. UPDATE: Since releasing this episode, it’s been discovered the ID3 tags/metadata don’t actually help as much with SEO as we in the industry originally thought. Take a listen to this quick episode to find out why I, unlike a lot of professionals in my space, think you should tag your podcast episode audio files with metadata and exactly how you can do that in the easiest and quickest way possible. Is it a process that only takes a literal minute or two and potentially helps boost your website's SEO and helps some of your listeners out? Yes. Is it going to be the difference between your podcast being a huge success and not? No. There are a lot of podcast editors and consultants who don't see the value of metadata, but I do. If you don't know what metadata is, you don't want to skip this episode.
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